Translation and Localization for Africa: The Republic of Ghana

May 24, 2017 Ahmed Mossad El-Saba

Ghana, officially known as the Republic of Ghana, is an African country on the northern coast of the Gulf of Guinea in West Africa. It is bordered by Burkina Faso to the north, Togo to the east and the Ivory Coast to the west. It is a pivotal state in West Africa.

It became independent from Britain in 1957 and its former name was the Gold Coast. In this blog, I will cover some brief, but important facts about the Republic of Ghana.

Ghanaian Demographics

  • Ghana’s land size is roughly 239,000 square km.

  •  The population is 28.6 million people.

  • The capital is Accra.

  • The other important cities are Kumasi, Tamale, Tema and Takoradi.

  • The government type is a constitutional republic.

Ghanaian Languages

  • English is the official language of the country, there are an addition 79 other languages spoken in the country, mostly African languages and dialects.

  • Ghana offers many opportunities for English and French language teachers. According to the last published numbers, more than 500,000 children are unable to attend school due to the lack of trained teachers.

Ghanaian Culture

  • Of the people who practice religion, 72% are Christian, 18% are Muslim, 9% are Traditional (indigenous) and 1% are other.

  • There are more than 100 ethnic groups in Ghana. The largest are Akan, Moshi-Dagbani, Ewe and Ga.

  • The Ashanti tribe of the Akan is the largest tribe.

  • Family is extremely important in Ghana and familial obligations take precedence over anything else. A person’s social standing is achieved through their extended family.

  • Titles are important so when addressing someone use their honorific, academic or professional title along with their surname.

  • Ghanaians have an indirect style of communication.

Ghanaian Consumers

  • Ghana has the tenth largest economy in Africa.

  • The average income per person is about $1,600 USD.

  • Ghana's economy is largely dependent on agriculture, such as cocoa, coffee, rubber and timber, in addition to the presence of gold and diamonds.

  • Ghana’s economic growth is strong due to its diverse and rich natural resources.

  • Its currency is the Ghana cedi.

  • There are roughly 8 million internet users in Ghana, which represent around 28% of the population.

Ghana’s Future

Most of the population and agricultural resources are concentrated in the southern half of Ghana because of the forests and fertile soil. This region is famous for its waterfalls, rivers, caves, lakes, mountains, wilderness parks, nature reserves and represents a potential opportunity for investments in tourism.

The southern part of Ghana is also an important provider of raw materials due the mineral wealth of heavy metals like iron, copper, zinc, lead and bauxite.

Many investors go to Ghana to invest in the production of gold, silver and diamonds. There are also opportunities in telecommunications as this sector is rapidly booming. There is a tough regulatory market and few providers so competition is low.

Additional Resources on Africa and African Language Translation

In order to support the growing needs of our clients for many of the African and Middle Eastern languages, GPI has opened offices in Dubai, UAE and Cairo, Egypt to support our clients doing business in the Middle East and Africa. GPI has built teams of professional native speakers for many of the African languages whether national or indigenous, who are available to help companies with their African language translations needs.

Feel free to review our blogs and eBooks that are particularly relevant:

Please feel free to contact GPI at info@globalizationpartners.com with any questions about our translation services. Also let us know if you have any interesting topics you would like us to cover in future blogs. 

Sources:

http://www.afran.ir/ar/modules/publisher/item.php?itemid=198

http://data.albankaldawli.org/country/ghana

http://www.marefa.org/index.php/%D8%BA%D8%A7%D9%86%D8%A7

http://arabic.doingbusiness.org/data/exploreeconomies/ghana/

http://www.commisceo-global.com/country-guides/ghana-guide

 

About the Author

Ahmed Mossad El-Saba

Localization Project Manager. Ahmed is a native Arabic speaker from Egypt, Cairo. He has over 12 years’ experience in the translation and localization field working as a Hebrew – Arabic translator and editor. He has also held positions for language Testing Engineer and Localization Project Manager. Ahmed has extensive experience in handling large volume translation projects for software and document localization. He has worked for a range of translation and localization groups and companies including Microsoft, Babylon, Saudisoft, as well as several governmental authorities. He holds a B.A. degree in Translation and Interpreting from Faculty of Alsun Ain Shams University and additionally is a certified Hebrew - Arabic translator with a High Translation professional diploma from the same faculty.

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