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Farah Fathy

Farah is a native Arabic speaker born and resides in Cairo, Egypt. She received her degree in Commerce and English from Ain-Shams University studying marketing, management, economics and accounting. Her experience includes working in various specialties in global digital marketing with specific training in Link Building, Website Traffic Analysis, On-page Optimization and Off-page Optimization as well as standard Social Media Marketing. She is skilled in a variety of tools including Adobe Photoshop, Adobe Light Room and SEO tools such as Google Keyword Planner, SeoMoz, Opensite Explorer, Google Analytics and Webmaster Tools. She enjoys playing sports such as swimming and basketball and loves to read in her spare time.

  • News: China Forms Internet Court for E-commerce Disputes

    News: China Forms Internet Court for E-commerce Disputes

    Chinese authorities recently established an internet court to handle a rising number of e-commerce lawsuits, online payment disputes and internet copyright issues.

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  • News: WeChat Users in China Will Exceed 490 Million in 2017

    News: WeChat Users in China Will Exceed 490 Million in 2017

    Chinese users of the social media mobile application, WeChat, will exceed 490 million in 2017, according to eMarketer.

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  • News: Amazon Acquires Dubai-Based Souq.com

    News: Amazon Acquires Dubai-Based Souq.com

    Amazon’s global expansion took another step forward with their recent acquisition of Dubai-based Souq.com for $580 million.

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  • Global SEO Tips for Website Translation

    Global SEO Tips for Website Translation

    Global SEO will help your global audiences find your website when they are searching in their local languages.

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  • Translating Arabic Speaking Countries: The Kingdom of Morocco

    Translating Arabic Speaking Countries: The Kingdom of Morocco

    Morocco is widely known to many for its mild weather, early Islamic architecture, outdoor markets and beautiful beaches making it an ideal travel destination for millions of visitors each year.

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  • Ramadan Traditions

    Ramadan Traditions

    Ramadan, which is a very special and holy time for Muslims, has officially started for 2017.

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  • News: Microsoft Launches Dubai Font

    News: Microsoft Launches Dubai Font

    On April 30th, the launch of “Dubai Font” was announced by the Dubai government. It is the first font developed by Microsoft for a city, and is available in 23 languages.

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  • Easter Around The Globe

    Easter Around The Globe

    All around the world, the Christian holiday, Easter, is celebrated with various traditions. Easter is a significant time for Christians as it celebrates the resurrection of Jesus Christ.

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  • Doing Business in the MENA Region: Egypt

    Doing Business in the MENA Region: Egypt

    The Middle East and North Africa (MENA) regions represent an area of growth opportunities for businesses planning to expand global operations. But, it can be daunting to navigate the nuances of doing

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  • Doing Business in the MENA Region: The Kingdom of Bahrain

    Doing Business in the MENA Region: The Kingdom of Bahrain

    If you are considering expanding your business operations to the MENA region, this blog will help you understand how the business world operates in the Kingdom of Bahrain.

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  • Tips for Marketing to U.S. Hispanic Consumers

    Tips for Marketing to U.S. Hispanic Consumers

    Creating marketing strategies requires an understanding of the cultures and languages of the regions and countries you are targeting. Many regions and countries are made up of people who speak...

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  • Google Eliminates AdWords’ Converted Clicks, What Now?

    Google Eliminates AdWords’ Converted Clicks, What Now?

    In late September, Google retired AdWords' converted clicks and conversions will now be taking their place. This change is a result of Google now considering converted clicks an outdated metric.

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  • News: Translating Social Media

    News: Translating Social Media

    As a content distribution platform, social media has enormous clout. A 2016 PwC Total Retail survey which polled 23,000 online consumers, showed that social media is a major driver of consumer...

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  • News: The Stressful Task of Simultaneous Interpreting at the UN

    News: The Stressful Task of Simultaneous Interpreting at the UN

    As the General Assembly of the United Nations wraps up for another year, you may be wondering how the organization manages the massive task of managing simultaneous interpretations for all the...

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  • Saudi Arabia’s Online Market

    Saudi Arabia’s Online Market

    The Kingdom of Saudi Arabia (KSA) has the largest number of Internet users of all the Gulf States and presents a great opportunity for brands operating in the KSA or those planning to, to access a...

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  • Islamic New Year 2016

    Islamic New Year 2016

    The Islamic New Year, or Maal Hijra, is a holiday celebrated on October 2, 2016. Maal Hijra is celebrated on the first day of Muharram, which is the first month of the Islamic calendar. The...

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  • Translation and Localization for Africa: Rwanda

    Translation and Localization for Africa: Rwanda

    Rwanda, officially the Republic of Rwanda, is a small, land-locked country with green and mountainous landscape, it's known for its spectacular scenery and wildlife. In this blog, I will cover...

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  • Eid Al Adha 2016

    Eid Al Adha 2016

    The Islamic holiday, Eid Al Adha, will fall on September 12th this year and end on September 13th. It is observed annually on the tenth day of Dhu Al-Hijja and is celebrated by Muslims all across...

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  • News: Milka Oreo’s Translation Error Sees Product Withdrawn in UAE

    News: Milka Oreo’s Translation Error Sees Product Withdrawn in UAE

    Gulfnews.com reports that Dubai Municipality's Food Safety Department recalled Milka Oreo chocolate bars from stores across the region because of an incorrect translation on the labeling. An...

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  • Reaching China's Social Media Networks

    Reaching China's Social Media Networks

    The Chinese social media landscape is huge. In fact, it's the largest in the world and presents a tremendous opportunity for companies going global to tap into a new market. In 2016, it is...

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